From her longstanding, impressive career to her involved volunteer efforts and her success as a wife and mother of two, Heidi Guest (HG) has truly mastered the juggling act of today’s modern woman. Having worked in the beauty industry for almost the entirety of her career, HG now promotes women’s well-being as the Senior Director of On-Air Media and Leadership Development for Philosophy – you can catch her regularly on the QVC television network representing the brand.
HG chose the beauty industry based on passion, but that doesn’t mean it was an easy, straight shot to the top. After graduating from UC Davis as President of the Tri Delta sorority, HG joined the national organization as a Field Representative and shortly thereafter joined Procter & Gamble as the only woman on her team in a predominantly male dominated culture.
HG became very interested in the idea of women’s leadership and the importance of women helping other women early on in her career: “Our generation was one of the first that received the message that we ‘could have it all’ but there were few women I knew who actually balanced a major professional role with motherhood and community service”. My national work with Tri Delta provided exposure to many powerful women who showed me real life examples of what ‘having it all’ meant.”
Though HG found initial success at Procter & Gamble, she felt a strong urge to shift gears to represent products she really used and believed in. This epiphany led her to picking up the phone and calling the beauty company Estée Lauder headquarters directly. It was after speaking with a regional leader at Clinique, who happened to have a Procter and Gamble background, that she recognized an extraordinary opportunity to enter the beauty industry at the ground level. Her first job was working behind the Clinique counter in a San Francisco department store. HG was promoted consistently based on her ability to meet or exceed job expectations, culminating in her last role with the company as Vice President of North American Education Strategy.
“This was a company that really supported women and women’s growth; I had to work my tail off as I focused on meeting and exceeding performance expectations. I had to give up a lot, but passion does drive success,” she reflected. During her tenure as Vice President, HG was incredibly proud to be part of the team that made Clinique the #1 brand in North America.
HG is also very involved in volunteer work through Tri Delta as well as independently for St. Jude Children’s Hospital, which you can read more about below along with her wide span of accomplishments. From one successful woman to other young women today, here is her advice: